Currently, Zoom is at the top of the group video call market with a 42.8% share. But while the users mostly like their experience with the app, they mention a number of problems including security issues, lack of certain features (ironically, this includes zooming in/out), and lackluster customer service. This means new companies have a chance of making a name and profit for themselves. In this article, we will show how using an AR SDK could set your product apart from the competition by improving the user experience.
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